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personal branding

Social Media and Your Personal Brand

2014-0703 SocMed

It is hard to imagine life before the internet came along. To the current generation that has recently entered – or is planning to enter – the work world, they have never known a world without it. They have seen it evolve to some degree, but it has always been there. To them, Myspace is ancient history.

When I graduated from college and was looking for my first career job, it was an internet-free zone.  I used newspaper ads and recruiters with whom I communicated solely through phone calls and face-to-face meetings. Email wasn’t even common enough to use.

Contrasting that with the job search today makes it seem like a hundred years ago instead of twenty-five. Today, there are online job postings and the ability to submit a resume online for thousands of recruiters to find.
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